{"id":51540,"date":"2024-09-17T09:11:13","date_gmt":"2024-09-17T09:11:13","guid":{"rendered":"https:\/\/hello.pricelabs.co\/?post_type=customer-story&p=51540"},"modified":"2026-03-05T12:32:14","modified_gmt":"2026-03-05T12:32:14","slug":"crescimento-negocio-achei-gramado-pricelabs","status":"publish","type":"customer-story","link":"https:\/\/hello.pricelabs.co\/pt-br\/customer-story\/crescimento-negocio-achei-gramado-pricelabs\/","title":{"rendered":"Impulsionando o crescimento do neg\u00f3cio: o sucesso de Achei Gramado com PriceLabs"},"content":{"rendered":"\n
\n
\n

Tipo de cliente:<\/strong>Gestor de propriedades<\/p>\n\n\n\n

Regi\u00e3o: <\/strong>Brazil<\/p>\n\n\n\n

N\u00famero de Propriedades: <\/strong>120+<\/p>\n\n\n\n

PMS: <\/strong>Stays<\/p>\n<\/div>\n\n\n\n

\n

Achei Gramado come\u00e7ou h\u00e1 4 anos sensivelmente, por Saviani e Erones. Gestionam no momento 120 propriedades, de diversos perfis – desde im\u00f3veis studio mais pequenos, at\u00e9 im\u00f3veis com 5 dormit\u00f3rios, gestionando entre apartamentos ou casas, variando de segmento m\u00e9dio alto a im\u00f3veis de luxo. <\/p>\n\n\n\n

PriceLabs os ajudou a<\/p>\n\n\n\n

    \n
  • Economizar tempo em tarefas operacionais e concentrar em decis\u00f5es estrat\u00e9gicas<\/li>\n\n\n\n
  • Otimiza\u00e7\u00e3o de pre\u00e7os, comparando pre\u00e7os de concorrentes e dados de mercado <\/li>\n\n\n\n
  • Otimizar a receita por meio de regras de ‘estadia m\u00ednima’ alinhadas<\/li>\n\n\n\n
  • Manter os pre\u00e7os relevantes por meio de notifica\u00e7\u00f5es e alertas oportunos <\/li>\n<\/ul>\n\n\n\n

    Antes do PriceLabs<\/strong><\/strong><\/h2>\n\n\n\n

    <\/strong>Quando o portf\u00f3lio de im\u00f3veis era de 50 unidades, o gerenciamento de pre\u00e7os era manual. A an\u00e1lise do mercado e tend\u00eancias era feita com conhecimento j\u00e1 adquirido de experi\u00eancia anterior. Quando o portf\u00f3lio cresceu, Saviani achou extremamente dif\u00edcil acompanhar as reservas, precificar suas noites de maneira ideal e aplicar pol\u00edticas de estadia m\u00ednima. Isso acabava gerando erros nas reservas, e pre\u00e7os abaixo do valor de mercado porque havia muita demanda naquele per\u00edodo e os pre\u00e7os n\u00e3o eram atualizados e otimizados. Embora seus resultados tenham sido satisfat\u00f3rios, o principal motivo pelo qual ele precisava de uma solu\u00e7\u00e3o de precifica\u00e7\u00e3o automatizada era recuperar o controle de seu portf\u00f3lio. <\/p>\n\n\n\n

    Depois do PriceLabs<\/strong><\/h2>\n\n\n\n

    Capacidade de comparar pre\u00e7os de concorrentes e outros no mercado<\/strong><\/h4>\n\n\n\n

    Ao utilizar os dados da PriceLabs Neighbourhood, ele foi capaz de estudar e comparar seus pre\u00e7os com os de outras pessoas no mercado, tornando-o mais bem equipado para elaborar sua pr\u00f3pria estrat\u00e9gia de pre\u00e7os.<\/p>\n\n\n\n

    Otimizar a receita por meio das regras de \u2018estadia m\u00ednima\u2019<\/strong><\/h4>\n\n\n\n

    Usando a ferramenta de sugest\u00f5es de estadias m\u00ednimas do PriceLabs, Saviani conseguiu garantir que os pre\u00e7os e as estadias m\u00ednimas estivessem alinhados com o mercado, maximizando assim o potencial de receita.<\/p>\n\n\n\n

    \"\"\/
    Em poucas palavras, analisamos os padr\u00f5es de dura\u00e7\u00e3o da estadia para propriedades semelhantes dentro da \u00e1rea (por exemplo, na sua localiza\u00e7\u00e3o, 56,1% das noites reservadas s\u00e3o para estadias de 5 noites ou mais) e encontramos o equil\u00edbrio certo para maximizar a receita.<\/figcaption><\/figure>\n\n\n\n

    Otimizar os pre\u00e7os gra\u00e7as aos alertas de ajuste do pre\u00e7o base<\/strong><\/h4>\n\n\n\n

    Os alertas de ajuste de pre\u00e7o base do PriceLabs reavaliam seu pre\u00e7o base atual comparando n\u00e3o apenas os dados de mercado, mas tamb\u00e9m o desempenho de convers\u00e3o de cada propriedade, garantindo uma melhor otimiza\u00e7\u00e3o de pre\u00e7o e impactando positivamente a receita.<\/p>\n\n\n\n

    \"\"\/
    Os alertas de pre\u00e7o base s\u00e3o exibidos no painel principal, quando a sugest\u00e3o do PriceLabs \u00e9 maior ou menor que 5% do pre\u00e7o base da propriedade.<\/figcaption><\/figure>\n\n\n\n

    Tempo economizado<\/h4>\n\n\n\n

    Outro fator muito importante foi a economia de tempo operacional, permitindo ganhar tempo para focar nas decis\u00f5es estrat\u00e9gicas do seu neg\u00f3cio.<\/p>\n\n\n\n

    Recomendando PriceLabs<\/strong><\/h2>\n\n\n\n
    \n

    A implementa\u00e7\u00e3o da precifica\u00e7\u00e3o din\u00e2mica tem sido crucial para garantirmos que as convers\u00f5es ocorram exatamente no momento certo, atingindo aquele delicado equil\u00edbrio entre demanda e pre\u00e7o.<\/p>\n\n\n\n

    Desde a ado\u00e7\u00e3o do PriceLabs, minha aten\u00e7\u00e3o se voltou para o monitoramento e an\u00e1lise de padr\u00f5es comportamentais, em vez de apenas reagir a a\u00e7\u00f5es individuais. Essa mudan\u00e7a me livrou de muitas preocupa\u00e7\u00f5es e me deu o luxo de dedicar mais tempo para moldar nossas escolhas estrat\u00e9gicas de neg\u00f3cios mais amplas. <\/p>\n– Saviani Nunes, Co-Fundador e S\u00f3cio-Gerente, Achei Gramado, Brasil<\/em>
    <\/cite><\/blockquote>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

    Tipo de cliente:Gestor de propriedades Regi\u00e3o: Brazil N\u00famero de Propriedades: 120+ PMS: Stays Achei Gramado come\u00e7ou h\u00e1 4 anos sensivelmente, por Saviani e Erones. Gestionam no momento 120 propriedades, de diversos perfis – desde im\u00f3veis studio mais pequenos, at\u00e9 im\u00f3veis com 5 dormit\u00f3rios, gestionando entre apartamentos ou casas, variando de segmento m\u00e9dio alto a im\u00f3veis […]<\/p>\n","protected":false},"author":25,"featured_media":21086,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_title":"Impulsionando o crescimento do neg\u00f3cio: o sucesso de Achei Gramado com PriceLabs","_yoast_wpseo_metadesc":"A Gramado foi iniciada h\u00e1 cerca de 4 anos e atualmente administra 120 propriedades, desde est\u00fadios menores at\u00e9 propriedades com 5 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