Updated : Feb 9, 2025
Key Takeaways
- From October 2023 to October 2024, Average Daily Rate (ADR) in Switzerland saw a general downward trend, peaking at 217€ in February 2024 before dropping to 151€ in the last month.
- Revenue per Available Room (RevPAR) also followed a similar trend, with a peak of 118€ in February 2024 and reducing to 28€ in October 2024.
- A stark drop in both ADR and RevPAR was noticed from August 2024.
- occupancy rates depicted fluctuations with the highest rate at 62% in July 2024 and the lowest at 19% in October 2024.
- Interestingly, average bookings started decreasing from June 2024 and hit 0 from August 2024 onwards, which factored into the fall of both ADR and RevPAR.
- Count of active listings showed a steady increase over the months, peaking at 51,353 in August 2024. The occupancy decline despite increasing active listings suggests a possible oversupply or lowering demand.
- Overall, the property market in Switzerland appears to experience regular seasonality, with a peak in early to mid-year and a fall in late years.
ADR Summary
The Average Daily Rate (ADR) for accommodations in Switzerland, represented in Euros (€), exhibited varied trends from October 2023 to October 2024.
It started at 169€ in October 2023 and slightly dropped to 167€ in November 2023. In December 2023, there was a substantial increase to 203€, which further rose to its peak of 217€ in February 2024. After this peak, there was a steady decline in ADR going down to 194€ in March, 173€ in April and reaching 168€ in both May and June. The ADR saw a slight increase to 172€ in July, followed by another drop to 164€ in August. From September to October 2024, it reached its lowest point in the period, dropping significantly to 152€ in September and 151€ in October.
This data may suggest a seasonal trend, with the highest rates occurring in the winter months (December to February), while the lowest rates were observed in the autumn months (September and October).
RevPAR Summary
The past trend of Revenue per Available Room (RevPAR) for the entire country of Switzerland represented in Euro (€) from October 2023 to October 2024 shows a pattern of variability. Starting from October 2023 at 81€, there was a decrease to 72€ in November before increasing to 96€ in December. The RevPAR rose again in January 2024, reaching its peak of 118€ in February 2024.
A decline occurred from March (89€) to April (77€), followed by a gradual increase in May (83€) and June (88€). The RevPAR then considerably rose to 104€ in July but started to decrease in the following months, being 92€ in August, and significantly dropping to 57€ in September. A drastic decrease was observed in October 2024, when it dropped to its lowest value of 28€.
This trend may suggest a seasonal pattern, in which RevPAR tends to increase towards the beginning of the year, reaching a peak in the winter months (with the highest point in February), and drops off towards the end of the year.
Read here: How to Calculate RevPAR.
Occupancy Rate Summary
The occupancy trend in Switzerland from October 2023 to October 2024 showed some seasonality. Occupancy started at 51% in October 2023 and fell slightly to 47% in November 2023. It then increased slightly to 52% in December 2023 and remained stable in January 2024.
February 2024 saw an increase, reaching 58%, before coming down to 51% in March 2024. The occupancy further dropped to 49% in April 2024 before climbing again to 53% in May and 56% in June.
A peak was observed in July 2024 at 62%, marking the highest occupancy in the given period. In August 2024, it reduced to 57% and then dropped significantly to 38% in September. The lowest point was reached in October 2024 with an occupancy rate of only 19%.
In general, the occupancy trend over this period shows noticeable fluctuations, peaking in summer (July) and reaching its lowest in autumn (October).
Read here: How to Calculate Occupancy Rate.
Avg. Bookings Summary
The average bookings data for Switzerland from October 2023 to July 2024 demonstrates some fluctuations.
The average bookings commenced at 2.8 in October 2023 and slightly increased to 3.2 in November 2023. There was a minor drop to 2.4 in December 2023, however, it rose to 3.1 in January 2024. A gradual decrease took place in February to an average of 2.8, followed by a steady increase reaching its peak of 3.5 in May 2024. After a slight decline to 3.0 in June and July, a drastic drop occurred to 0 from August through October 2024. From the given data, one could illustrate that the booking rate exhibited a seasonal trend. It typically increased in the first half of the year and then declined significantly in the last quarter.
However, it’s important to remember this analysis pertains strictly to the average bookings column and does not take into account any other factors.
Count of Active Listings Summary
The provided data shows the trend of active listings in Switzerland from October 2023 to October 2024. The count of active listings in October 2023 was 46,421. This underwent a slight decrease in the next month going down to 44,995 in November 2023. From there, it experienced a mixed fluctuation for a few months, going slightly up in December 2023, followed by increases in January and February 2024 (going up to 47,853 and then 47,651 respectively), before hitting a year-long high of 49,165 in March 2024. The count displayed a minor dip to 49,071 in April 2024, followed by consecutive increases in May and June 2024 (reaching 50,092 and then 51,077). In July, there was a small decrease to 50,517, but the count picked up again in August, reaching another high point of the period at 51,353. The count then showed a slight reduction in September and October 2024, being 51,109 and 50,437 respectively.
Overall, even though there were fluctuations, the general trend for the given period indicated a gradual increase in the count of active listings in Switzerland.
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About Short-term Rental Index
The World STR (Short-term Rental) Index by PriceLabs is a free tool for tracking short-term rental market performance worldwide. It offers data from Airbnb markets worldwide, refreshed monthly. You can access free insights on which locations are gaining or losing popularity. Key features include:
Compare: Compare year-over-year metrics like active listings, occupancy rates, RevPAR, and ADR.
Trend: Visualize how metrics have changed over the past years.
Pacing: Compare upcoming year metrics to the previous year for occupancy, ADR, and RevPAR.
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