Updated : Mar 27, 2025
Customer type: Property Manager
Property Type:Aparthotel & Service Apartment
Region: Europe
Products: Dynamic Pricing
Number of listings: 100+
PMS: Guesty
Executive Summary
Christian Eriksen, Co-founder of Nord Collection, faced a challenge familiar to many short-term rental property managers and hosts—too many short stays were driving up costs and limiting revenue potential. By leveraging PriceLabs’ dynamic pricing and min-stay customizations, Nord Collection increased their average length of stay by 40% and grew revenue by over 10% – all while reducing their operational workload.
About Nord Collection
Nord Collection is a property management company based in Copenhagen, managing over 100 listings and expanding into ApartHotels with three buildings totaling 70 apartments. They believe in cutting costs and focusing on core experience. Almost everything is online and automated in their properties, from the check-in process to reception.
“Using the features of PriceLabs, we managed to grow our average length of stay from 3.1 nights to 4.3 nights, an increase of almost 40%. In the same period, we grew the revenue of the same listings by 10%+, even though we had lesser (but longer) stays.”
– Christian Eriksen
The Challenge: Too Many Short Stays, Too Many Costs
Christian Eriksen and his team quickly realized that a significant portion of their costs were fixed per booking—cleaning, check-ins, guest support, and more. A one-night stay incurred nearly the same costs as a seven-night stay, making shorter stays far less profitable.
“A short length of stay booking not only has fixed costs and associated hassles of check-in/check-out, but there’s also an indirect cost that many don’t consider. Short length of stay bookings generate little revenue but block several other possible stays. E.g., a 1-night booking from Saturday to Sunday will block an extended stay over the weekend.” explains Christian.
Initially, Nord Collection manually set prices and allowed all lengths of stay. The result? A high volume of one- and two-night bookings that increased operational workload without maximizing revenue. They needed a smarter way to manage pricing and stay length.
PriceLabs as a Solution
When Nord Collection started using PriceLabs with Guesty, they discovered powerful tools to optimize pricing and enforce strategic minimum stay rules. With PriceLabs, they implemented a dynamic approach:
- Higher minimum stay (4+ nights) for future bookings to secure longer, more valuable stays.
- Gradual relaxation of minimum stay rules (e.g., 3-night minimum for short-window bookings).
- Last-minute flexibility allowing 1-night stays to maximize occupancy.
- Orphan day discount and min-stay to fill small gaps between bookings that would otherwise remain empty.
“The most important setting are the orphan day discount and minimum stay. They are handy tools that’ll give you much higher occupancy. The downside of using minimum stay rules is that you have days that are un-bookable. The “minimum stay for orphan days” allows you to receive shorter stays only in periods where a few days are available.”
– Christian Eriksen
The Results: Fewer Short Stays, Higher Revenue
By optimizing their pricing and stay policies with PriceLabs, Nord Collection saw remarkable results:
- 40% increase in average length of stay (from 3.1 to 4.3 nights).
- 10%+ revenue growth, despite having fewer total bookings.
- Reduced operational workload with fewer check-ins and turnovers.
“Compared to other price optimization services, PriceLabs offers a wide spectrum of functionalities. My company manages 100+ Airbnb rentals. After our partnership with PriceLabs, we’ve seen a big increase in revenues and a smaller workload for us.“
– Christian Eriksen
