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Determining whether a market is suitable for mid-term rentals starts with using a mid-term rental calculator to analyze profitability. Before investing, a mid-term rental calculator will help you assess key market factors such as occupancy rates, local rental laws, and target tenant demographics.
This article explains the steps to determine if your market is good for a mid-term rental and helps you make informed decisions to maximize your returns.
Bonus Read: Vacation Rental Revenue Management: The Complete Guide for Hosts and Property Managers
A mid-term rental (MTR) can be a highly profitable rental strategy if done right. Here’s why:
Let’s compare short-term, long-term, and mid-term rentals:
| Rental Type | ADR | Nights Booked | Monthly Revenue | Monthly Expenses | Net Monthly Profit | Effort Level |
| Short-term rental | $150 | 21 nights | $3,150 | $2,070 | $1,080 | High |
| Mid-term rental | $107 | 45 nights | $4,815 | $1,165 | $3,650 | Medium |
| Long-term rental | $67 | 30 nights | $2,010 | $560 | $1,450 | Low |
Unlike short-term rentals, which may experience frequent gaps between bookings, MTRs are typically booked for 30 to 90+ days, leading to:
Mid-term rentals cater to a stable demand base, including:
Many cities have strict short-term rental regulations (e.g., Airbnb bans, high taxes, licensing requirements). However, mid-term rentals (30+ days) often bypass these restrictions.
This makes MTRs a legal and scalable option in markets where short-term rentals face restrictions.
In some cases, running a mid-term rental would also qualify for tax advantages similar to short-term rentals, including:
The mid-term rental market in the United States has witnessed a sudden surge primarily driven by the increasing number of digital nomads, remote workers, and students seeking flexible housing solutions.
In 2023, there was a remarkable 94% year-over-year increase in nights booked for stays exceeding 30 days.
In 2024, several major US cities witnessed enhanced housing affordability. Median rents decreased for the 18th consecutive month, with over 90% of the 50 largest cities reporting a reduced share of income spent on rent compared to 2023.
The US rental market in 2025 shows signs of stabilization after years of rising housing costs post-pandemic. Rents remain 17.72% higher than March 2020 levels but 8.26% below their 2022 peak.
The US mid-term rental market is evolving, with certain cities offering more favorable conditions for tenants and investors.
We’ll detail how you can determine if your market is suitable for a mid-term rental.
Successfully launching a mid-term rental (MTR) requires more than just finding a property and listing it. The key to profitability is understanding whether the market supports mid-term rentals in terms of demand, regulations, and financial viability.
Now, we’ll help you determine if your market is good for mid-term rentals using a mid-term rental calculator.
This is the first step. You should understand the local laws and restrictions on mid-term rentals. Many cities heavily regulate short-term rentals (less than 30 days), but mid-term rentals (30+ days) often face fewer restrictions.
However, this varies by location.
Search for “[City Name] mid-term rental regulations” or check your local government’s housing and zoning department to see if MTRs require permits or certain licenses
You should also check if your property is within a homeowners’ association (HOA) or condo complex, review their rules, as many prohibit rentals shorter than six months.
📌What should you do? Contact your local housing authority or consult a real estate attorney to confirm that MTRs are legally allowed in your area.
Mid-term rentals thrive in areas where people need temporary housing for 1-6 months. Some of the strongest demand drivers include:
a. Corporate and business travelers:
Cities with large corporate headquarters, tech hubs, and business districts attract executives, consultants, and remote workers who need extended stays.
b. Healthcare professionals and travel nurses
Hospitals hire traveling nurses, medical fellows, and doctors who need short-term housing near their workplaces.
c. Digital nomads and remote workers
Some cities are hotspots for remote workers and digital nomads who seek flexible, fully furnished rentals.
Once you’ve identified potential demand, the next step is to analyze the competition by looking at existing mid-term rental listings in your locality.
If you’ve identified the market and a property, use PriceLabs’ Market Dashboard to identify other mid-term rentals.

With PriceLabs Market Dashboard, you can create custom comp sets to compare the other listings in the market with yours. Here, you can also identify the number of mid-term rentals in the market.
This will help you understand the supply in the market. You can now answer the following questions easily:
The Length of Stay by Stay Date graph in the Market Dashboard will also help you understand the typical booking duration for any period that you have selected. When you hover over the graph, you can get detailed insights including stay length and average nightly rate for specific dates.
The chart below shows that on January 9th, 2025, the majority of the bookings were for extended stays (29+ days) indicating strong demand for mid-term rentals and also that the base nightly price for those bookings was $88.04.

While understanding demand, you should also understand the rental potential of your property. This will help you understand if the Airbnb investment you’re now going to make would be profitable or not.
To determine if your market is profitable, you must calculate potential revenue, expenses, and profit margins. A mid-term rental calculator like PriceLabs Revenue Estimator Pro will help you estimate your expected earnings compared to long-term or short-term rental strategies.
PriceLabs Revenue Estimator Pro will help you understand and maximize revenue potential of your property! Enter the details of your property – address and bedroom count – and we will generate an estimate of your rental potential.

This will help you understand if your investment is a good choice or not. If the rental revenue, ADR, and occupancy are high enough, your investment would be a success.
These are the key vacation rental performance metrics you should track:
The profitability of your market would depend on its seasonality as well. Sometimes, your market would require you to be on the short-term rental side and sometimes on the mid-term rental side.
Demand fluctuates yearly due to seasonal trends, holidays, and local events. While short-term rentals capitalize on these high-traffic periods, mid-term rentals require a stable, consistent demand – making it crucial to analyze how seasonality affects your market before committing to an MTR strategy.
If your market sees extreme fluctuations – such as ski town packed in winter but empty in summer – you might struggle to keep mid-term rentals occupied year-round. However, markets with steady corporate, medical, or academic demand (e.g., cities with universities, hospitals, or business hubs) tend to be more MTR-friendly.
To determine if a market supports mid-term rentals, you need to evaluate both past performance data and future market trends:
By combining historical insights with live data, you’ll stay ahead of market changes and optimize revenue without guesswork:
You should combine your property’s past performance data in Review Prices and PriceLabs Portfolio Analytics with PriceLabs Market Dashboard and Neighborhood Data to gain valuable insights into the market and property pricing.
PriceLabs Portfolio Analytics will provide a real-time reporting system that tracks important financial metrics for your property, providing you quick insights into your property’s performance.
With deeper analysis at the listing level, you can use our data to make informed decisions when setting your pricing strategy.
The mid-term rental market presents an amazing opportunity for Airbnb investors due to its increased flexibility and the increasing demand in multiple demographics. The increased profits are also a huge driving factor.
However, you should use a mid-term rental calculator to understand your market and consider various factors such as local demand, housing supply, and regulatory environments.
Utilizing tools like PriceLabs’ Revenue Estimator Pro and Market Dashboard can provide valuable insights into potential returns and market dynamics.
Want to learn what PriceLabs can do for you? See for yourself with a free trial. Get started now!


