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Stayora Group's 10%+ Rate Lift Powered by PriceLabs and HostPlatform

For property managers running a growing portfolio across multiple cities, pricing is one of the hardest problems to scale. Every extra unit means another set of rates to track, another channel to sync, and another guess about what the market will actually pay.

Stayora Group, formerly known as YourSuperhost, manages a portfolio of condominiums and landed properties across Kuala Lumpur and Penang, Malaysia. As the portfolio grew past what manual pricing could keep up with, the team layered PriceLabs on top of HostPlatform, the multi-OTA system they already relied on to manage bookings. The result: peak-season rates landing more than 10% above what they expected to earn.

"We started looking for an alternative way to automate the workload and be more scientific with data support for our pricing strategy rather than [rely on]experience."

— Jason Beh, Founder of Stayora Group

How Stayora Group Got Started in Kuala Lumpur and Penang

Stayora Group's story starts small. The team began by listing their own unit on Airbnb, and the portfolio grew unit by unit from there. Today, Stayora Group manages a mix of condominiums and landed properties across Kuala Lumpur and Penang.

The Challenge: Manual Pricing Left the Team Guessing

"Before PriceLabs, we were managing our pricing and booking manually by using HostPlatform. The challenge was that it was time consuming and also we were not so sure that the pricing we set was competitive enough. Everything was based on experience."

— Jason Beh, Founder of Stayora Group

The challenges this created:

  • Manual rate-setting: Every price change had to be made by hand across the portfolio.
  • Time-consuming: Manual pricing ate hours the team could otherwise spend growing the business.
  • No confidence in competitiveness: Without market data behind it, pricing came down to instinct and experience rather than evidence.

PriceLabs and HostPlatform: The Power Duo

Stayora Group's relationship with HostPlatform came first. The team adopted it once their portfolio passed 10 units listed across different OTAs, using it to adjust pricing and sync availability across every channel simultaneously.

PriceLabs came next, once the portfolio had grown large enough that manual adjustments could no longer keep pace. "As the unit numbers grew, instead of manually adjusting pricing, we started looking for an alternative way to automate the workload and be more scientific with data support for our pricing strategy rather than [rely on] experience," Beh says.

HostPlatform: Multi-OTA Sync and Owner Transparency

HostPlatform's biggest value for Stayora Group isn't only the pricing sync, it's what it gives owners. "Our owners are very appreciative and happy with their owner portal whereby they can see all the bookings transparently," Beh says. "This helped us to give owner confidence when we acquire new units."

What HostPlatform gives the team:

  • Simultaneous OTA sync: pricing changes update across every listed channel at once.
  • Owner portal transparency: owners see bookings directly, rather than relying on the team's word for it.
  • Centralized management: one system covering the portfolio's growing footprint across Kuala Lumpur and Penang.

With PriceLabs feeding data-backed rate recommendations into HostPlatform's synced channels, the team traded manual guesswork for a workflow built on market data.

How PriceLabs Transformed Stayora Group's Pricing Strategy

What Stayora Group values most about PriceLabs is what it replaced: instinct. "Automatically adjust the pricing based on supply and demand in the market," is how Beh sums up the platform's biggest benefit.

Instead of setting rates from experience alone, the team now prices against real supply and demand signals across their Kuala Lumpur and Penang markets. That shift shows up most clearly during peak season, when demand moves fast enough that manual pricing would have struggled to keep up.

The Results: Peak-Season Rates 10%+ Above Expectations

During peak season, Stayora Group's pricing now reflects real market demand rather than a guess.

  • Peak-season rooms sold at rates more than 10% higher than what the team had expected to earn.
  • Pricing decisions shifted from experience-based guesswork to demand-driven, data-backed rates.
  • A reliable integration between PriceLabs and HostPlatform, backed by responsive support from both teams whenever technical issues come up.
"Integrations between Pricelabs and HostPlatform are working well so far. Sometimes technical errors happened beyond our control but Pricelabs and HostPlatform's tech and support teams are very helpful and resolve them promptly."

— Jason Beh, Founder of Stayora Group

Advice for Other Property Managers

  • Don't rely on experience alone. A data-backed pricing tool replaces guesswork with real supply and demand signals, especially once a portfolio grows past what a team can price by hand.
  • Pick a PMS built for multi-OTA growth. HostPlatform's simultaneous sync across channels became essential once Stayora Group passed 10 units.
  • Stay close to your pricing strategy. "Actively meeting with the PriceLabs expert to discuss the pricing strategy so that we can strike for the best profit," Beh says.

Discover how PriceLabs and HostPlatform help vacation rental managers boost occupancy, increase revenue, and simplify daily operations— explore how to integrate PriceLabs and HostPlatform here and read more customer success stories here.

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