Chaletô Scales from 10 to 260+ Listings with PriceLabs and Guesty

Customer type: Property Manager

Property type: Short-Term Rental

Region: North America

Products: Dynamic Pricing, Market Dashboards

Number of listings: 100+

PMS: Guesty

In the heart of Québec’s vibrant travel scene, Chaletô scaled from 10 to over 260 listings by embracing the power of technology—most importantly, the seamless Guesty and PriceLabs integration that transformed their operations and revenue management.

When many property managers were still juggling spreadsheets and fragmented systems, Chaletô had a bigger vision: to build a scalable, tech-enabled infrastructure that would allow them to serve more owners, attract more guests, and remain competitive in a rapidly evolving short-term rental (STR) landscape.

Today, Chaletô manages more than 260 listings, ranging from luxury mountain chalets and lakeside homes to premium vacation rentals and resort-style condos. With plans to surpass 300 listings by the end of 2025, the company has become a case study in how to combine local expertise with world-class technology.

The secret to this growth?

A strategic partnership with two powerful platforms—PriceLabs, the dynamic pricing and revenue management solution, and Guesty, the property management system that streamlines operations. Together, these tools transformed how Chaletô operates, helping them scale without sacrificing the quality of service that has always been their hallmark.

About Chaletô

Chaletô is not just a management company—it is a business born out of the lived experience of being property owners themselves. In the early days, the founders were looking for reliable systems to manage their own rental properties. What began as a solution to their personal challenges soon grew into an opportunity to support other owners across Québec.

Their portfolio now represents one of the most diverse and expansive collections of short-term rentals in the region. Guests can choose between:

• Premium vacation rentals for families and groups seeking comfort and style
• Mountain chalets ideal for ski trips and winter holidays
• Lakeside homes that capture Québec’s natural beauty
• Resort-style condos catering to travellers who want convenience and amenities

This wide range of properties allows Chaletô to serve both domestic and international travellers, while offering property owners peace of mind that their assets are being managed by professionals with both scale and a personal touch.

Before PriceLabs and Guesty: Growth Meets Friction

Chaletô’s growth didn’t come without challenges. Like many STR operators in their early phase, the team depended heavily on manual spreadsheets, standalone tools, and ad-hoc processes.

At first, this worked. With only 10 properties, it was possible—though time-consuming—to adjust prices manually, track reservations across platforms, and handle guest communication one booking at a time. But as the portfolio grew, so did the pain points:

• Inconsistent pricing: Without automation, setting competitive nightly rates became a guessing game.
• Missed opportunities: Manually reacting to market changes meant losing out on potential revenue.
• Inefficient workflows: Fragmented systems required repetitive data entry and constant oversight.
• Scaling limits: With manual processes, the ceiling for growth became clear.

The team realised that continuing in this way would mean one of two outcomes: either they would stall their growth or their service quality would deteriorate. Neither was acceptable.

Building a Scalable Tech Stack: Enter PriceLabs and Guesty

Determined to find a better path, Chaletô began researching solutions that could support professional-level growth. The search led them to two complementary platforms:

• Guesty: a leading property management system (PMS) known for centralising reservations, guest communication, task management, and reporting.
• PriceLabs: a dynamic pricing and revenue management platform designed to optimise rates daily, using both automation and customisation.

Together, these tools promised a tech stack capable of handling hundreds of listings without losing efficiency or control.

“The integration between the two platforms was seamless. It allowed our team to focus less on admin and more on growth, owner relations, and deepening our local market understanding.”

PriceLabs: Peace of Mind Through Smarter Revenue Management

Revenue optimisation is at the core of any successful short-term rental business. For Chaletô, adopting PriceLabs was a turning point.

Key benefits they experienced:

1. Daily automated pricing updates: No more manual adjustments. Every listing now has rates that reflect real-time market conditions.
2. Market data insights: Access to detailed reports and trends gave the team confidence in their pricing strategy.
3. Customisation flexibility: Chaletô could set rules and parameters tailored to different property types, seasons, and guest profiles.
4. Reduced micromanagement: Instead of spending hours adjusting prices, the team could focus on bigger strategic goals.

“The biggest benefit is peace of mind. We know our pricing is optimised daily, which frees up time to focus on strategy and expansion.”

For a company with over 260 listings, the ability to automate pricing while still maintaining full control is not just convenient—it’s critical.

Guesty: The Operational Hub at Scale

While PriceLabs took care of revenue management, Guesty became the operational backbone. For Chaletô, managing hundreds of listings meant juggling a mountain of daily tasks, from guest communications to owner updates. Guesty brought everything into one place.

What Guesty enabled:

• Centralised guest communication: A single platform for responding quickly and consistently to guest inquiries.
• Task management: Coordinating cleaning, maintenance, and check-ins with ease.
• Standardised processes: Ensuring service quality didn’t dip as the portfolio grew.
• Robust reporting: Giving owners clear, professional insights into property performance.

“Our service level has remained consistently high, even as we’ve scaled, because Guesty allows us to standardise processes while still keeping the personal touch our guests and owners expect.”

The combination of Guesty and PriceLabs meant Chaletô could grow fast, without chaos.

Results: Scaling Without Sacrificing Service

Since adopting the Guesty and PriceLabs integration, Chaletô has seen remarkable results:

• Occupancy rates increased: Dynamic pricing helped capture more bookings during both peak and off-peak seasons.
• ADR optimised consistently: No more underpricing during high demand or overpricing in slow periods.
• Revenue exceeded projections: Monthly revenue regularly outperformed even their most optimistic forecasts.
• Seamless scaling: From 10 listings to 260+ today—on track for 300 by 2025—without losing quality or owner trust.

Perhaps the most important outcome was the ability to scale confidently, knowing that the systems in place could handle both the operational and revenue sides of the business.

“This kind of growth simply wouldn’t have been possible without this tech stack.”

Lessons Learned: Tech as a Growth Multiplier

Chaletô’s journey offers valuable lessons for other property managers and operators who are considering scaling:

1. Don’t delay building your tech stack: The earlier you invest in automation, the smoother your growth will be.
2. Choosing platforms with strong integrations, such as the Guesty and PriceLabs integration, helps reduce friction and scale faster.
3. Trust automation where it matters: Not every task needs a human touch. Freeing your team from repetitive work creates space for strategy, relationships, and innovation.
4. Maintain focus on service: Even with rapid growth, Guesty allowed Chaletô to preserve the personal experience that guests and owners value.

“For property managers looking to scale, our advice is simple: build your tech stack early, and trust automation to handle what doesn’t need a human touch. Guesty and PriceLabs work hand-in-hand to reduce friction and maximise returns.”

Looking Ahead

With their tech stack firmly in place, Chaletô is set for the next phase of growth. The company’s short-term goal is to surpass 300 listings by the end of 2025, but the long-term vision is even more ambitious: to continue shaping Québec’s short-term rental market through innovation, professionalism, and excellence in guest and owner experiences.

Their story is a testament to what’s possible when local expertise meets the right technology. By pairing the operational strength of Guesty with the revenue optimisation of PriceLabs, Chaletô has not only grown their portfolio but also built a resilient, future-ready business.

Conclusion: A Playbook for Scaling STR Businesses

Chaletô’s success demonstrates a clear playbook for STR operators worldwide:

• Start with a vision of growth.
• Build a foundation of automation and integration.
• Use tools like PriceLabs and Guesty to remove bottlenecks.
• Focus on what matters most—owners, guests, and strategy.

For Chaletô, the results speak for themselves: rapid growth, improved revenue, and a sustainable, high-quality business model that continues to thrive.

Their journey proves that with the right tech stack, even a small company of property owners can become a market leader.

Discover how PriceLabs and Guesty help vacation rental managers boost occupancy, increase revenue, and simplify daily operations — explore the full PriceLabs and Guesty integration story here and more customer success stories.